Gong and Salesforce, read together
Gong records the calls and keeps the transcript, the talk ratio and what was promised. Salesforce holds the pipeline: leads, accounts, opportunities and the activity logged against each. The rep logs "positive call, 80%"; the transcript in Gong has the buyer saying the budget is frozen until next quarter.
Liaison reads Gong and Salesforce together, ties each recorded call to its deal, and tells you where the record and the conversation disagree: next steps, objections, timing, who the decision maker is.
Where Gong and Salesforce disagree
- Deals in Salesforce whose stage and close date the Gong transcript contradicts.
- Objections and competitors named on the call that the deal record never mentions.
- Next steps promised on the call with no task or date in Salesforce.
- Calls in Gong with no deal attached, so the conversation is orphaned.
- Decision makers who spoke on the call and are not contacts on the account.
Questions it answers across both
- “Which forecast deals have a recent call where the buyer said something the record ignores?”
- “What did the customer say about budget and timing on the last call?”
- “Which calls this week promised a next step that is not in Salesforce?”
- “Who spoke on the call who is not in Salesforce?”
What Liaison does with Gong and Salesforce
- Matches Gong calls to Salesforce deals and lists the deals where the transcript and the record disagree, with the moment quoted.
- Drafts the next steps, objections and contacts from each call onto the deal, for you to confirm.
- Flags forecast deals whose last call undercuts the forecast, to the manager.
- Writes the weekly forecast note: deals, last call, what was said, what the record claims.
What it reads and does in each
Liaison across Gong and Salesforce, set up with you, for $629 a month.
- Connects to Gong and Salesforce with access you grant and reads them as one record; nothing is replaced or re-entered.
- Does the routine work in your voice; each kind of work is approved once.
- Answers across both: what Gong says, what Salesforce says, and where they disagree.
On Professional we connect your tools, bring your data in and set up the first rules with you. Anything that moves money waits for your yes.
“Cut our month-end close from 4 days to 4 hours.” Marcus C., owner
$629 a month, or $500 a month on a 12-month term. Prefer to start on your own? Starter is $149 a month, self-serve, with a free trial first: 7 days, no card.
Questions
Does Liaison change the forecast?
No. It shows you where the transcript and the record disagree and drafts the update; the stage and the number stay yours.
Will it write to Salesforce?
It drafts notes, next steps and contacts from the call and waits for your confirmation on the first of each kind.
Does it read every call?
Every call Gong recorded that you give it access to. It quotes the transcript rather than summarising from memory.
What does it cost?
Liaison starts at $149 a month. Professional is $629 a month and Team is $2,950 a month for up to five seats. Every plan works with the tools you connect.
See it on your own business.
Thirty minutes with us, on your own tools. Bring the thing that eats your evenings and watch it get handled from your own inbox, calendar and books.
Professional is $629 a month and we set it up with you. Starter is $149 a month, self-serve, with the free trial first: 7 days, no card. Every plan is on the pricing page.