AI for Google Ads that knows the rest of your business
Google Ads holds campaigns, ads and the website. Liaison connects to it with access you grant and reads campaigns, lists, ad spend and site traffic, and connects them to the customers and revenue they actually produced.
Because it reads Google Ads together with your CRM, your store and your forms, an answer about campaigns, ads and the website comes with the rest of the picture. You keep Google Ads; nothing is replaced or re-entered.
What Liaison does with Google Ads
- Drafts campaigns and posts in your brand’s voice for you to approve.
- Ties ad spend and email to the deals and payments they produced.
- Cleans and segments lists from what customers actually bought.
- Writes the weekly growth brief: what worked, what did not, what to try next.
Questions it answers across Google Ads and your other tools
- “Which campaigns this quarter brought in customers who paid?”
- “Which subscribers have not opened anything in three months?”
- “What did we spend on ads per booked call this month?”
- “Which pages on the site bring in visitors who become customers?”
What it reads in Google Ads
19 kinds of Google Ads data Liaison can read on its own, every time it answers a question or does a job.
- Create Ad Group ReportCreates a report for the Ad Group resource
- Create Ad ReportCreates a report for the Ad resource
- Create Campaign ReportCreates a report for the Campaign resource
- Create Customer ReportCreates a report for the Customer resource
- Create ReportGenerates a report from your Google Ads data
- Generate Keyword Ideas
- Get Keyword Quality Scores
- List Ad Group AdsList ads within ad groups for a customer account
- List Ad Group CriteriaList criteria (keywords, placements, audiences, etc.) for ad groups in a customer account
- List Ad GroupsList ad groups for a customer account
- List Bidding StrategiesList portfolio bidding strategies for a customer account
- List Campaign BudgetsList campaign budgets for a customer account
- List Campaign CriteriaList criteria (keywords, placements, etc.) for campaigns in a customer account
- List Campaign Shared SetsList shared sets attached to campaigns for a customer account
- List CampaignsList campaigns for a customer account
- List Customer ClientsList all customer clients for a given account
- List KeywordsList keyword criteria for a customer account
- List Shared CriteriaList criteria within shared sets for a customer account
- List Shared SetsList shared sets for a customer account
What it can do in Google Ads
17 actions Liaison can take in Google Ads. It does the ones you have approved, in your voice; anything that moves money waits for your yes.
- Add Contact to Customer List by EmailAdds a contact to a specific customer list in Google Ads
- Create Customer ListCreate a new customer list in Google Ads
- Create or Remove Campaign Criteria
- Create or Remove Campaign Shared Set
- Create or Remove Shared Criteria
- Create or Update Ad Group
- Create or Update Bidding Strategy
- Create or Update Campaign
- Create or Update Campaign Budget
- Create or Update Shared Sets
- Create Responsive Search Ad
- Create, Update, or Remove Ad Group Ad
- Create, Update, or Remove Keywords
- Send Offline ConversionCreate a Google Ads conversion action
- Update Campaign AI Max Settings
- Upload Call Conversion
- Upload Click Conversion
Works alongside Google Ads
The tools Liaison most often reads together with Google Ads.
Liaison in Google Ads, set up with you, for $629 a month.
- Connects to Google Ads with access you grant and reads it with the rest of your business; nothing is replaced or re-entered.
- Does the routine work in your voice, from your own inbox, calendar and number; each kind of work is approved once.
- Answers a question about Google Ads with the rest of the picture: the customer, the invoice, the thread, the calendar.
On Professional we connect your tools, bring your data in and set up the first rules with you. Anything that moves money waits for your yes.
“Cut our month-end close from 4 days to 4 hours.” Marcus C., owner
$629 a month, or $500 a month on a 12-month term. Prefer to start on your own? Starter is $149 a month, self-serve, with a free trial first: 7 days, no card.
Questions
Does Liaison replace Google Ads?
No. You keep Google Ads exactly as it is. Liaison connects to it, reads it together with your CRM, your store and your forms, and does the work in it the way a person on your team would.
How does Liaison connect to Google Ads?
With access you grant from your own Google Ads account, and can revoke at any time. Where a tool offers no way in from outside, Liaison works it on its own computer, the way a person would.
Can Liaison act in Google Ads without asking?
It does the routine work you have approved, in your voice. Anything that moves money, such as a payment, a refund or a transfer, always waits for your yes.
What does it cost?
Liaison starts at $149 a month. Professional is $629 a month and Team is $2,950 a month for up to five seats. Every plan works with the tools you connect.
See it on your own business.
Thirty minutes with us, on your own tools. Bring the thing that eats your evenings and watch it get handled from your own inbox, calendar and books.
Professional is $629 a month and we set it up with you. Starter is $149 a month, self-serve, with the free trial first: 7 days, no card. Every plan is on the pricing page.