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IntegrationsMarketing and email campaigns

AI for Mailchimp that knows the rest of your business

Mailchimp holds campaigns, ads and the website. Liaison connects to it with access you grant and reads campaigns, lists, ad spend and site traffic, and connects them to the customers and revenue they actually produced.

Because it reads Mailchimp together with your CRM, your store and your forms, an answer about campaigns, ads and the website comes with the rest of the picture. You keep Mailchimp; nothing is replaced or re-entered.

What Liaison does with Mailchimp

  • Drafts campaigns and posts in your brand’s voice for you to approve.
  • Ties ad spend and email to the deals and payments they produced.
  • Cleans and segments lists from what customers actually bought.
  • Writes the weekly growth brief: what worked, what did not, what to try next.

Questions it answers across Mailchimp and your other tools

  • “Which campaigns this quarter brought in customers who paid?”
  • “Which subscribers have not opened anything in three months?”
  • “What did we spend on ads per booked call this month?”
  • “Which pages on the site bring in visitors who become customers?”

What it reads in Mailchimp

10 kinds of Mailchimp data Liaison can read on its own, every time it answers a question or does a job.

  • Get A Campaign ReportGets a campaign report
  • Get CampaignGets metadata of a specific campaign
  • Get ListSearches for lists
  • Get List ActivitiesRetrieves up to the previous 180 days of daily detailed aggregated activity stats for a list
  • Get List Member ActivitiesGet the last 50 events of a member's activity on a specific list
  • Get List Member TagsRetrieves a list of all member tags
  • List Segment MembersRetrieves a list of all segment members
  • Search CampaignsSearches for the campaigns
  • Search ListsSearches for lists
  • Search Members/SubscribersSearches for a subscriber

What it can do in Mailchimp

16 actions Liaison can take in Mailchimp. It does the ones you have approved, in your voice; anything that moves money waits for your yes.

  • Add Member To SegmentAdds a new member to a static segment
  • Add Note to SubscriberAdds a new note to an existing subscriber
  • Add Or Remove Members TagsAdd or remove member tags
  • Add or Update SubscriberAdds a new subscriber to an audience or updates existing subscriber
  • Add Subscriber To TagAdds an email address to a tag within an audience
  • Create CampaignCreates a new campaign draft
  • Create ListCreates a new list
  • Delete CampaignDelete a specific campaign
  • Delete ListDeletes an existing list
  • Delete List MemberPermanently deletes a member
  • Edit A Campaign Template Content
  • Remove Member From A SegmentRemoves a member from the specified static segment
  • Send a CampaignSends a campaign draft to the audience signed up for the campaign
  • Unsubscribe EmailUnsubscribe an email address from an audience
  • Update CampaignUpdate a campaign
  • Update ListUpdates an existing list
Liaison Professional · $629 a month

Liaison in Mailchimp, set up with you, for $629 a month.

  • Connects to Mailchimp with access you grant and reads it with the rest of your business; nothing is replaced or re-entered.
  • Does the routine work in your voice, from your own inbox, calendar and number; each kind of work is approved once.
  • Answers a question about Mailchimp with the rest of the picture: the customer, the invoice, the thread, the calendar.

On Professional we connect your tools, bring your data in and set up the first rules with you. Anything that moves money waits for your yes.

“Cut our month-end close from 4 days to 4 hours.” Marcus C., owner

$629 a month, or $500 a month on a 12-month term. Prefer to start on your own? Starter is $149 a month, self-serve, with a free trial first: 7 days, no card.

The Outbound room: a LinkedIn profile open in a live browser with a connection note in Sam’s voice, and the list of what it did: 20 profiles opened, 12 notes sent, 3 replies logged, 2 calls booked.

Questions

Does Liaison replace Mailchimp?

No. You keep Mailchimp exactly as it is. Liaison connects to it, reads it together with your CRM, your store and your forms, and does the work in it the way a person on your team would.

How does Liaison connect to Mailchimp?

With access you grant from your own Mailchimp account, and can revoke at any time. Where a tool offers no way in from outside, Liaison works it on its own computer, the way a person would.

Can Liaison act in Mailchimp without asking?

It does the routine work you have approved, in your voice. Anything that moves money, such as a payment, a refund or a transfer, always waits for your yes.

What does it cost?

Liaison starts at $149 a month. Professional is $629 a month and Team is $2,950 a month for up to five seats. Every plan works with the tools you connect.

See it on your own business.

Thirty minutes with us, on your own tools. Bring the thing that eats your evenings and watch it get handled from your own inbox, calendar and books.

Professional is $629 a month and we set it up with you. Starter is $149 a month, self-serve, with the free trial first: 7 days, no card. Every plan is on the pricing page.