Sales representative salary in Colorado
The median sales representative in Colorado earns $79,810 a year, or $38.37 an hour, in the Bureau of Labor Statistics’ May 2025 survey. That is 14% above the national median of $69,990, and 6th of the 54 states and territories BLS publishes.
The middle half of Colorado’s 37,810 sales representatives earn between $59,810 and $115,560. The highest paying metro area in the state is Boulder, CO, at $99,990.
Liaison does the routine half of a sales representative’s job for 7% of what one costs in Colorado. See how.
Sales representative salary by city in Colorado
Every metro area in Colorado where BLS publishes a median for sales representatives, highest first. A metro that crosses a state line appears under each of its states.
| Metro area | Median annual | Median hourly | Middle half earns | Employed |
|---|---|---|---|---|
| Boulder, CO | $99,990 | $48.07 | $65,930 to $134,910 | 3,230 |
| Denver-Aurora-Centennial, CO | $80,650 | $38.77 | $59,990 to $116,750 | 24,480 |
| Fort Collins-Loveland, CO | $77,320 | $37.17 | $56,450 to $109,990 | 1,510 |
| Colorado Springs, CO | $75,830 | $36.46 | $51,500 to $105,370 | 3,060 |
| Greeley, CO | $75,590 | $36.34 | $51,270 to $109,340 | 980 |
| Pueblo, CO | $74,210 | $35.68 | $56,640 to $79,230 | 480 |
| Grand Junction, CO | $66,610 | $32.03 | $44,930 to $95,280 | 490 |
What a sales representative costs an employer in Colorado
Wages are the start. At employers with fewer than 50 workers, benefits add 35% on top (BLS Employer Costs for Employee Compensation), so a sales representative at the Colorado median costs about $107,700 a year. The employer’s view for every state and metro is on what a sales representative costs, and the routine part of the job is what Liaison does inside the tools a business already runs.
The routine half of a sales representative’s job, for 7% of what one costs in Colorado.
- Follows up every lead the same day, in your voice, from your own inbox and number.
- Keeps the CRM current without anyone typing into it.
- Books the meeting onto your calendar and briefs you before it.
Professional is $629 a month, $7,548 a year, against about $107,700 a year for a sales representative at the Colorado median once benefits are added. On Professional we connect your tools, bring your data in and set up the first rules with you. Anything that moves money waits for your yes.
“Cut our month-end close from 4 days to 4 hours.” Marcus C., owner
$629 a month, or $500 a month on a 12-month term. Prefer to start on your own? Starter is $149 a month, self-serve, with a free trial first: 7 days, no card. More: AI SDR.
Questions
How much does a sales representative make in Colorado?
The median sales representative in Colorado earned $79,810 a year, or $38.37 an hour, in May 2025. The middle half earned between $59,810 and $115,560. Nationally the median is $69,990, so Colorado pays 14% more than the country as a whole.
Which cities in Colorado pay sales representatives the most?
Boulder, CO ($99,990), Denver-Aurora-Centennial, CO ($80,650) and Fort Collins-Loveland, CO ($77,320).
What does a sales representative cost an employer in Colorado?
Benefits at employers with fewer than 50 workers add 35% on top of wages, so a sales representative at the Colorado median costs about $107,700 a year. The employer’s view is at useliaison.com/back-office-costs/sales-representative.
Sales representative salary in other states
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, occupation 41-3091. Annual figures assume 2,080 hours a year. Updated 2026-10-02.
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