The median sales representative in Texas earns $61,680 a year, or $29.65 an hour, in the Bureau of Labor Statistics’ May 2025 survey. That is 12% below the national median of $69,990, and 34th of the 54 states and territories BLS publishes.
The middle half of Texas’s 135,030 sales representatives earn between $45,090 and $88,120. The highest paying metro area in the state is Midland, TX, at $80,460.
Liaison does the routine half of a sales representative’s job for 9% of what one costs in Texas. See how.
Every metro area in Texas where BLS publishes a median for sales representatives, highest first. A metro that crosses a state line appears under each of its states.
| Metro area | Median annual | Median hourly | Middle half earns | Employed |
|---|---|---|---|---|
| Midland, TX | $80,460 | $38.68 | $52,040 to $121,730 | 1,710 |
| Odessa, TX | $73,350 | $35.27 | $46,740 to $104,620 | 770 |
| Dallas-Fort Worth-Arlington, TX | $63,280 | $30.42 | $46,780 to $90,470 | 43,560 |
| Houston-Pasadena-The Woodlands, TX | $63,090 | $30.33 | $45,060 to $93,080 | 28,720 |
| Austin-Round Rock-San Marcos, TX | $62,900 | $30.24 | $46,950 to $96,420 | 16,700 |
| Longview, TX | $62,080 | $29.84 | $43,750 to $91,780 | 930 |
| Abilene, TX | $57,800 | $27.79 | $43,250 to $78,110 | 550 |
| Beaumont-Port Arthur, TX | $57,680 | $27.73 | $42,300 to $81,250 | 1,140 |
| Corpus Christi, TX | $57,490 | $27.64 | $40,480 to $81,490 | 1,220 |
| Tyler, TX | $56,490 | $27.16 | $39,510 to $77,380 | 940 |
| Victoria, TX | $55,830 | $26.84 | $40,550 to $90,300 | 330 |
| Waco, TX | $54,570 | $26.23 | $40,370 to $79,250 | 840 |
| Sherman-Denison, TX | $53,610 | $25.77 | $39,760 to $81,330 | 410 |
| College Station-Bryan, TX | $51,760 | $24.89 | $38,100 to $78,750 | 820 |
| Lubbock, TX | $51,570 | $24.79 | $37,600 to $76,110 | 1,360 |
| San Antonio-New Braunfels, TX | $50,610 | $24.33 | $40,030 to $77,890 | 9,460 |
| Amarillo, TX | $50,530 | $24.30 | $38,300 to $75,160 | 780 |
| Wichita Falls, TX | $49,880 | $23.98 | $38,410 to $73,000 | 300 |
| Texarkana, TX-AR | $49,870 | $23.98 | $39,040 to $71,200 | 340 |
| Eagle Pass, TX | $49,380 | $23.74 | $33,370 to $71,770 | 70 |
| McAllen-Edinburg-Mission, TX | $49,350 | $23.73 | $37,530 to $69,150 | 1,910 |
| Killeen-Temple, TX | $48,350 | $23.25 | $37,410 to $73,300 | 1,090 |
| Laredo, TX | $48,020 | $23.09 | $36,510 to $69,170 | 980 |
| San Angelo, TX | $47,710 | $22.94 | $35,990 to $72,150 | 400 |
| El Paso, TX | $45,200 | $21.73 | $37,710 to $65,640 | 3,830 |
| Brownsville-Harlingen, TX | $44,460 | $21.38 | $35,130 to $62,190 | 1,010 |
Wages are the start. At employers with fewer than 50 workers, benefits add 35% on top (BLS Employer Costs for Employee Compensation), so a sales representative at the Texas median costs about $83,300 a year. The employer’s view for every state and metro is on what a sales representative costs, and the routine part of the job is what Liaison does inside the tools a business already runs.
Professional is $629 a month, $7,548 a year, against about $83,300 a year for a sales representative at the Texas median once benefits are added. On Professional we connect your tools, bring your data in and set up the first rules with you. Anything that moves money waits for your yes.
“Cut our month-end close from 4 days to 4 hours.” Marcus C., owner
$629 a month, or $500 a month on a 12-month term. Prefer to start on your own? Starter is $149 a month, self-serve, with a free trial first: 7 days, no card. More: AI SDR.

The median sales representative in Texas earned $61,680 a year, or $29.65 an hour, in May 2025. The middle half earned between $45,090 and $88,120. Nationally the median is $69,990, so Texas pays 12% less than the country as a whole.
Midland, TX ($80,460), Odessa, TX ($73,350) and Dallas-Fort Worth-Arlington, TX ($63,280).
Benefits at employers with fewer than 50 workers add 35% on top of wages, so a sales representative at the Texas median costs about $83,300 a year. The employer’s view is at useliaison.com/back-office-costs/sales-representative.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, occupation 41-3091. Annual figures assume 2,080 hours a year. Updated 2026-10-02.
Thirty minutes with us, on your own tools. Bring the thing that eats your evenings and watch it get handled from your own inbox, calendar and books.
Professional is $629 a month and we set it up with you. Starter is $149 a month, self-serve, with the free trial first: 7 days, no card. Every plan is on the pricing page.